Is Knowing Your Why Really Enough?


Is knowing your why in your network marketing business really enough for you to succeed?

If you’ve been around the home-based business industry for any length of time you have heard it many many times…

What’s your WHY?

You have to know your WHY?


Your WHY has to make you CRY!

So do you know what your BIG WHY is for your business?

Now don’t get me wrong, I am not dumping on having a WHY and suggesting that you don’t need to have one. In fact, I know that it has to be HUGE! Something BIGGER THAN YOURSELF. It is the thing you can go to when things are not going to well and use as a motivation to get back on track and keep pushing ahead with your business.

The question I have for you is this…

Is knowing your why really enough?

Your why can also be thought of as your vision, passion, purpose, or dream. It comes in many different forms.

But a conversation I had with a fellow online business leader, Ken Pickard, brought a new perspective to the concept of the WHY. As we talked and he was sharing with me his dream for the future he share a concept that I have come to believe is BIGGER THAN YOUR WHY!

Yes, there is something Bigger…

and that would be A CAUSE!

A Cause is something that goes way beyond a Why and moves towards Contribution.

So the next time someone asks you to create your why, go beyond it and ask yourself this question…

What contribution can I be to the world?

Ken took his dream to a whole new level this week on Share Your DREAM Friday by sharing his CAUSE for why he does what he does. Check it out HERE!

How do you see yourself being a contribution to the world today.

Share your comments below.

To your massive success!

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The 3 Keys To Success In Your Home Business!


Do you know what it takes to be successful in your network marketing business?

Most people think that it is complicated.

Would you agree?

So many new things to learn and unlearn as you embark on this new journey in your life.

Well I have some news for you…

All that stuff that seems complicated is just the noise that is going on in your head.

But if you cut through the noise, you find that there are 3 key things that will allow you to be successful in your home-based business. If you put this into action and perfect them you will achieve all of the success you can imagine.

So what are these 3 keys to success?

1. Learn to tell a story. This is the most important one and the strength of all the top earners and leaders in the company.

2. Learn to share information. The name of the game is to take your stories and package them into presentations that you share with other people. I am sure you have heard this before, for success in network marketing you need to get more information in front of more people. This is true, but if you can’t communicate the information effectively to your prospects, the success will never come knocking on your door.

3. Learn to talk to people properly. Now this one is the icing on the cake. I emphasize properly here because most people when the get into a home based business, start talking about it to people in a weird salesy way. Just talk to people like they are people. Leave the sales talk to sales people. The industry is called network marketing for a reason. It’s about marketing not selling.

So there you have it…

The three keys to success in your home-based business.

How does it get any easier than this?

What steps are you going to take to learn and perfect this skills in your business?

The time to do it is now.

Start today, your success is waiting for you to show up.

Share your comments below.

To your massive success!

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The Secret To Reducing Attrition In Your MLM!


Do you know the secret to reducing the drop out rate of people in your mlm business?

You have seen it everywhere you look.

People dropping out of their home-based business opportunity.

Some even before the get started!

But there is a way to overcome this rate of attrition.

Do you know what it is?

Care for a guess?

It is probably not what you think it is.

So if you have been in network marketing for any period of time, you have experienced people coming and going in your business. Maybe you have been one of those people who have been doing the coming and going yourself. Either way, it is a big part of the business and why the biggest part of recruiting and sponsoring is referred to as a numbers game by the top leaders.

But here’s the secret.

The secret to reducing attrition in your mlm business is this…


Yep, that’s it.

Retail customers are the best way to build a foundation for your business, whether mlm or other, and the drop out rate of a customer who is satisfied with the products they are getting is about 5% per month. Although most of the compensation plans and marketing for people joining Network Marketing companies is focused on recruiting and building a team right out of the gate… you should, if you haven’t already, consider building up your retail customer base too. Having a solid foundation of customers will give you the cash flow you need to spend time marketing to attract the people you need to build the business with you.

Have you considered RETAIL as a part of your home-based business?

If not, how are you going to start today to create this great foundation for your business success?

Share your comments below.

To your massive success!


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